Is having a brewery in every neighborhood good, if they are just producing average beer?
I absolutely love the fact that it’s really easy to find a brewery just about anywhere in California. It’s also pretty damn easy to find one when traveling. But are they any good? Are they really needed?
Fine, I’m guilty! I love trying new breweries. In fact, I’ve had a running goal of visiting 100 individual breweries for each the last 3 years. The goal (mostly) accomplished. But how many were truly memorable? How many are worth a second visit? Sadly, too many are just fine. Not flawed, but not exciting either.
So, back to the question? Do we really need a bunch of average breweries for the sake of having a lot of breweries? I’m starting to think not. Now, if your idea of a brewery in every neighborhood is more about having a local place to meet, drink and make friends… or a bar, fine. But now you have a bar with a super limited selection. While a brewery can be a fairly decent bar, I think real bars do BARS better.
If you walk into a brewery, sample a few beers and think “they didn’t suck”, is that good enough. Is that good enough to not give those beer dollars to a brewery you really enjoy? Not to mention time and effort lost on ho hum beer.
I really feel 2018 is going to be the year we start to see morebreweries close. And unfortunately, not all the closures will be bad breweries. Just look at the Oregon brewery The Commons. A highly regarded brewery with an average Untappd rating of 3.8 closed. Modern Times is taking over the facility. Beer consumption is down, I know, it’s hard to believe. If that trend continues, along with adding new breweries, beer dollars are going to be spread pretty thin.
If you care about well crafted beer, you need to support the breweries that are producing it. And, stop worrying about who owns what and if they are a social media darling. If your favorite spot is not cutting it, maybe it’s time you need to drop a few hints.
This doesn’t mean, no new breweries. This means new breweries need to step up. High quality and innovative beers needs to be the normal right out of the gate.
Cheers to great beer and the fans that support it.